About
The NSW Visitor Economy Forum is returning for 2024, with the event to take place on Thursday 3 October at the ICC Sydney.
Registrations are now open for the full-day event, which will provide visitor economy stakeholders with an opportunity to come together, share insights and hear from industry experts to further understand what will shape the year ahead and drive growth in the NSW visitor economy.
In 2023, NSW Visitor Economy Forum participants heard from representatives from Google, McCrindle, Tourism Australia and the Office of the 24-Hour Economy Commissioner alongside industry leaders in events, wellness travel, culinary experiences and more.
The forum is free to attend and open to all visitor economy stakeholders including operators, trade partners, industry representatives and government colleagues.
NSW Visitor Economy Forum program
8am: registrations open
9am: Welcome
9.10am: Message from Minister for Jobs and Tourism John Graham MLC
9.20am: Keynote address - Destination NSW CEO Steve Cox
9.55am: Keynote address - Adapting to a new world of experiences – Gus Balbontin
10.45am: Morning tea
11.15am: Consumer Macro Trends, delivering a resilient tourism future presented by FiftyFive5
12.15am: Building our visitor economy workforce
1pm: Lunch
2pm: Concurrent session 1
International market insights - North Asia
International market insights - South East Asia and India
International market insights - Western
Connecting with visitors through culture
Leveraging world-class events
The high-yield opportunity: business events and corporate travel
3pm: Concurrent session 2 (repeat of session 1)
3.45pm: Afternoon tea
4.15pm: Cutting Through the Clutter: Storytelling in the Digital Age
5.15pm: Networking commences
6.30pm: Event close